What is customer experience? A big part of your brand is the experience your customers have while interacting with your business, and in today's competitive market, simply offering a great product or service isn't enough. How your customers feel about interacting with your brand, from their very first touchpoint to long after a purchase, is what can truly set you apart.

In a world where millions of businesses are started each year, brands are constantly competing in the fierce battle of customer attention...

One of the biggest mistakes early stage business owners run into, is failing to understand their target audience. Your target audience wi...